Restaurants develop marketing strategies to learn how to meet the needs of their target customers in such a way that they return and spread the word. When finances are tight, a family may choose to ...

LONDON--(BUSINESS WIRE)--Infiniti Research, a global market intelligence solutions provider, has just released their new marketing strategy study on the quick service restaurant. A leading player in ...

It seems silly to say this now, nearly 30 years after the Internet went mainstream, but a website is the most important billboard companies have to showcase their brands and attract customers. That’s ...

Small-business marketing plans typically include a website, social media and email campaigns, but can also involve traditional and experiential marketing strategies. Many, or all, of the products ...

There's no question that personalized marketing goes a long way toward encouraging consumers to buy into a brand. People like to feel special. This fact is something we learn from our earliest years ...

Every business requires a strategy for marketing, which includes address the "Four Ps" of product, price, place and promotion. Restaurants often have to fight for every customer even more than retail ...