Consumers are turning to the Internet to search local listings on branded yellow page sites for businesses, products and services more often, according to a study by the Yellow Pages Association (YPA) ...

Nearly two-thirds (65%) of consumers surveyed say they referenced print or Internet Yellow Pages when looking for local business information in the previous month, according to a study by the Yellow ...

The Yellow Pages are a valuable source of qualified leads: Most print and Internet Yellow Pages consumers either make or intend to make purchases after consulting those sources, according to a study ...

In the U.S. there are an estimated 10 million small businesses yet only 250,000 are currently participating in paid search. The question at hand is why so few and is there a way for search providers ...

Most small businesses do not yet advertise on the internet. But with the undeniable growth in internet traffic, it’s only a matter of time before many businesses will need to consider online ...

NEW YORK — When several Yellow Pages publishers came up for sale recently, something interesting happened: Investors paid huge sums for them. The Yellow Pages, possibly the least glamorous backwater ...

In fact, the internet collectively — through search engines, local search sites, online yellow pages and other venues — is the top way […] Online marketers have been predicting the death of print ...

Before the Internet, if a person needed to obtain a phone number or address for a person or business, he grabbed the phone book and searched for the information. Back then, "Googling" consisted of ...

The Yellow Pages Association put out a press release, supported by comScore data, that shows very healthy growth and usage of online yellow pages sites. Previously TMP Directional Marketing released ...

According to The Kelsey Group's Global Directories Forecast 2007, advertising revenues from print Yellow Pages, Internet Yellow Pages and Local Search will grow from $30.6 billion in 2006 to $38.9 ...

The internet has claimed its latest victim. Don’t worry, it’s not the collective mind of our progeny (though that might be at risk as well), but rather the venerable Yellow Pages, that guidebook that ...