Here's how to use Google Ads new search terms reporting & insights and what you need to know about why Google is surfacing search term insights in new privacy-safe ways. Search advertisers are ...

Google Trends is a tool that shows you what people are searching for on Google. It helps by analyzing search data to reveal the relative popularity of search terms over time and by region. In this ...

If you are looking for a very specific tweet, you may want to consider using Twitter's Advanced Search tool. This tool allows you to search the bird app's massive collection of tweets via a variety of ...

Learn what search terms are, how they differ from keywords, and why they matter for SEO and PPC. Start targeting the right queries to grow your traffic. Everyday billions of people type words into ...

Great question! This one is all about meeting user needs and modifying your copy or the page experience at the current step in the consumer journey. And it applies to both B2B and B2C. In some cases, ...

The explosion of consumer-facing tools that offer generative AI has created plenty of debate: These tools promise to transform the ways in which we live and work while also raising fundamental ...

Multimodal search is nothing new for Google Lens. The company introduced it back in 2022: Since then, you've been able to search images and text using Lens—for example, looking up a photo of a ...

OpenAI recently made two big adjustments to ChatGPT. People who pay for the company’s $20-a-month ChatGPT Plus subscription can now prompt it to browse the internet, although ChatGPT is locked into ...

Microsoft's Bing search engine has Copilot AI features built into it. Copilot, integrated into Bing, can perform tasks like writing poems and making reservations. Here's how to use the AI service in ...