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Generative engine optimization, GEO, is the latest marketing buzzword. Platform experts give their advice for what actually ...
Google's AI Overviews link back to Google 43% of the time, furthering its walled garden effect, according to new data. 43% of AI Overviews link back to Google's search results. Longer search queries ...
A Google search executive on Thursday pushed back against fears that its AI-powered search will harm web publishers and its ...